Facebook will talk more about these pilot integrations during its F8 developers conference this week. Once its confirmed, ticket-buyers will be able to use Facebook to access their digital tickets with a QR code. If an event’s official Facebook page is linked to an Eventbrite ticket portal, the “Buy Tickets” link will initiate the purchase on Eventbrite without leaving the FB app. Update: Eventbrite will also be integrating directly to sell tickets on Facebook. Ticketmaster said that convenience fees for customers who choose to purchase tickets on Facebook will remain the same. Even though ticket sales will technically be processed on Facebook, ticket buyers will still have to claim their purchase on the Ticketmaster website. In the beginning stages, this Ticketmaster integration will only be enabled for a select number of Facebook events with general admission. As is typical with these referral partnerships, Ticketmaster confirmed that Facebook will be receiving the standard affiliate cut for each ticket sale made via the social platform.
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